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Engaging the new generation of creators

Sony Expo 2019

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In China, a new era has begun in which individuals establish themselves as creators through content creation and information sharing on social media. This is why Sony China continuously endeavors to connect with these individuals and fans alike in activations that stimulate their creativity with the latest Sony technologies, products and services. One such activation is the annual event "Sony Expo", held this year in the city of Shenzhen, which is often referred to as the Silicon Valley of Asia. This video shares the thoughts of Sony China members, creators, and fans who are brought together at this signature annual event.