Sony Design

Content Menu

iF Design
Award 2018

Winning Entries

iF Design Award 2018

Jury Statement:

Sony has achieved an ultraminimalist masterpiece: a television like a work of art, equipped with innovative sound technology. The sheer quality of fit and the innovation with sound coming through the screen astounded us, allowing for an absence of visible speaker system.

Jury Statement:

Nearly identical to real paper, this digital paper has an excellent surface feel. A super lightweight product, the selection of materials is excellent for such a high-tech device.

Smartphone

Xperia XZ1

iF Gold Award

Jury Statement:

Congratulations to Sony for the puristic Xperia design, which stands out among the crowded mobile market. Masterful manufacturing combined with thoughtful detailing and a holistic approach to materials and colors. This phone sits very nicely in the hand.

©2016 Sony Interactive Entertainment Inc. All rights reserved. Design and specifications are subject to change without notice.

PlayStation®4 Pro

iF Gold Award

Jury Statement:

The latest and most powerful gaming technology takes the form of a smart geographic construction, complemented by well-solved details and subtle lighting cues. A visually pleasing and simple yet elegant design statement with a progressive brand language, perfectly matching the taste of the device's target group.

Wireless Headphones

WI-1000X

Wireless Headphones

WI-C400

Digital Camera

α9

Mobile Projector

MP-CD1

Smart Product

Xperia Touch

Smartphone

Xperia XZ Premium

Smartphone

Xperia XZ1 Compact

© Sony Interactive Entertainment Inc. All rights reserved.
Design and specifications are subject to change without notice.

PlayStation®VR Aim Controller