My First Sony Series

(1988)

Behind the series name "My First Sony" was a wish that children's first experience with these electronics would spark a lasting interest in science and technology. The way these products were built was intended to arouse a child's curiosity by revealing internal mechanisms through clear panels or else through the specific use of color. Functional parts were blue, speakers were yellow (representing the fun of producing music or sound), and other basic parts were red or otherwise organized based on their fundamental structure. Careful design ensured that children could easily learn how to operate their first Sony.