Information: Events/ Publications

SXSW 2018
"WOW Studio"

Sony took part in SXSW 2018 (South by Southwest), the world's largest creative business conference and festival, held in Austin, Texas in March 2018. Visitors were invited to enjoy and experience Sony's playful and interactive exhibits.

April 23, 2018

at AXIS Gallery

A Sony designer recently exhibited a piece at the INSPIRATION: AGITATION exhibit, a showcase that ran from November 1 to November 5, 2017, at AXIS Gallery in Roppongi. The exhibit framed designers’ current thoughts and visions as "questions" —and the objects on display as the "answers."

January 19, 2018


In March 2017, Sony exhibited THE WOW FACTORY at SXSW 2017 —the world’s largest creative business festival. The Sony design team had a big hand in the effort, designing four next-generation experiences and producing the communication design for the new THE WOW FACTORY concept as a whole.

April 19, 2017
Innovation & Design: Exhibit and Designers’ Panel Discussion at Sony Square NYC

Innovation & Design
at Sony Square NYC

It is an interactive exhibit that showcases the history of the many innovations achieved by Sony products. As part of this exhibit, Sony Square NYC visitors recently had an opportunity to enjoy a conversation between three Sony designers.

April 19, 2017
Exhibition & Conference in Kyoto

Exhibition &
Conference in Kyoto

This exhibition, which lasted just three days, featured recent work that represents the Sony Design philosophy and successive generations of models that were popular at the Ginza exhibition. A talk was also held at the same time to share the present state of Sony Design and consider the design of tomorrow.

March 03, 2016
Exhibition in Ginza

Exhibition in Ginza

Commemorating the publication of Sony Design: MAKING MODERN, an exhibition was held in Ginza, Tokyo to display the history of the evolution and maturation of Sony Design. It included approximately 30 products from the 1970s until today.

updated on March 03, 2016

Sony Design:

Sharing an appreciation for Sony’s spirit of taking on challenges, Rizzoli International Publications of New York, with an established reputation in art and design books, decided to publish Sony Design: MAKING MODERN.

July 14, 2015