Updated on August 29, 2018
Sony subscribes to the principle of individual producer responsibility (IPR), that is, the idea that a producer bears responsibility for its products over their entire life cycle. Accordingly, Sony is focused on recycling-oriented product design, collection and recycling used products, and building global recycling systems that suit the needs of individual countries and regions. Sony recognizes its social responsibility as a manufacturer to deal with its used products and actively promotes product collection and recycling, and complies with recycling laws and regulations in countries and regions around the world.
Sony's Green Management 2020 environmental mid-term targets, which extend through fiscal 2020, include the following targets for product take-back and recycling. Under these targets, Sony promotes easy-to-recycle product design and continues take-back and recycling programs of end-of-life products around the world. Sony aims to achieve even more advanced recycling through efforts such as recycling materials that have not been recycled in the past and is working with recycling companies to acquire a clear grasp of recycling key resources.
In the treatment of used products, Sony complies with recycling laws and regulations in countries and regions around the world, including Japan's Home Appliance Recycling Law, the EU's Waste Electrical and Electronic Equipment Directive (WEEE Directive), state recycling laws on waste electrical and electronic equipment in the US, China's Management Regulations for Recycling and Disposing of Consumer Electronics and Electronic Waste, and India's recycling laws on electronic waste. Sony has set up its own voluntary collection system for used products. For example, Sony Mobile Communications Inc. (SOMC) promotes the recycling of used mobile phones worldwide and distributes detailed information on the collection and recycling of used mobile phones in 43 countries. In 19 of these countries, SOMC has its own voluntary collection system.
In fiscal 2017, Sony collected approximately 75,000 tons of end-of-life products (as of July 2018). Sony's overall take-back record peaked in fiscal 2010, and fell in the ensuring years through fiscal 2013, due to the impact of Japan's eco-point incentive program for home appliances. Since fiscal 2013, the figures have been fairly consistent.