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Updated on August 23, 2017

Stakeholder Engagement

Sony is active in a wide range of fields, and its stakeholders have diverse expectations. In order to promote a healthy, spiritually abundant, sustainable society, Sony is deeply committed to stakeholder engagement, a process whereby it seeks to earn greater trust from stakeholders and cooperate with them to achieve common aims. Described here are two of the more notable examples of this approach.

Participation in the WWF's Climate Savers Programme

In July 2006, Sony joined the Climate Savers Programme, established by the World Wide Fund for Nature (WWF), a leading international environmental NGO. Under the Climate Savers Programme, the WWF partners with leading corporations to establish targets for reducing absolute emissions of greenhouse gases that are meaningful, rather than simply expedient for corporations. Progress toward the achievement of these goals is monitored by the WWF, as well as by an independent body. Participation in the program has enabled Sony to set more ambitious targets, and monitoring by the WWF and an independent body has enhanced the transparency of Sony's various environmental initiatives.
Sony's participation in the Climate Savers Programme includes meeting the climate change targets set in its Green Management 2020 group environmental mid-term targets.

  • "Climate Savers" logo

Membership in the Consortium for Sustainable Paper Use

In November 2013, Sony became a founding member of the Consortium for Sustainable Paper Use(CSPU), the aim of which is to encourage environmentally preferable and socially responsible paper use—usage of forest-certified paper and recycled paper—by both companies and society at large. The consortium was established by a group of companies promoting progressive initiatives in the area of sustainable paper use in collaboration with World Wide Fund for Nature (WWF) Japan and Response Ability, Inc. Through participation in the consortium, Sony is advancing the practical application of measures to ensure sustainable paper use and to disseminate information and promote public awareness. Consortium members exchange information regularly and interview non-member companies with the goal of promoting the consortium-wide application of particularly outstanding initiatives.
With regard to certified-forest paper, Sony promotes the use of FSC-certified paper*, which is not merely in conformance with the regulation, but is in fact highly valued as a means of supporting forest sustainability. For example, Sony uses FSC-certified paper in its corporate publications and other printed materials, including company brochures, shareholders meeting notices, calendars, and business cards. In fiscal 2015, moreover, use of this paper was expanded to include product catalogs and envelopes. Sony used 393 tons of FSC-certified paper in fiscal 2016.

*
FSC-certified paper is any paper product made from wood that has been certified by an international body called the Forest Stewardship Council, which aims to promote forest preservation.


  • "CSPU" logo

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