Message from the CEO
Kenichiro Yoshida
Representative Corporate Executive Officer,
Chairman, President and CEO
Sony is a "creative entertainment company with a solid foundation of technology."
As COVID-19 substantially changes the state of our society and the way people live, the approximately 110,000 worldwide employees of the Sony Group are committed to driving our businesses forward and our social mission of delivering Kando (emotion) to people, while keeping in mind Sony's Purpose & Values and the Group's shared management direction of "getting closer to people." Going forward, we will continue to manage Sony with a long-term view, and create value through our diverse businesses and operations.
To create new and sustained value over the long-term, it is extremely important for Sony employees worldwide to share the same answer to the question: "for what purpose does Sony exist, and where is it heading?" Sony was born from our founders' dream of enriching people's lives through the power of technology, and this goal is the very origin of our Purpose: "to fill the world with emotion, through the power of creativity and technology."
Sony's business portfolio, which is run under the management direction of "getting closer to people," can be divided into three categories centered on people.
While Sony's business portfolio is diverse, it has the commonality of being centered on people. We believe our diversity contributes to the stability of the company and, going forward, we will also continue to strengthen our management of the Group to make diversity an even greater advantage. We will also continue to review the composition of our portfolio as a regular management practice with people always remaining at our core.
Sony seeks to create value over the long-term by building on the strength of our technology and the diversity of our employees, which permeate all our Group's businesses.