Press Release


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September 7, 2004



The following companies have expressed their commitment to natively support Sony's HDR-FX1 HDV 1080i digital high-definition camcorder for non-linear editing of personal HD content.

Adobe Systems, Inc.:
Steve Saylor, Vice President, Digital Imaging and Video, Adobe Systems, Inc. said, "The Sony HDR-FX1 is a milestone product, bringing HD-quality video at resolutions of up to 1080i -- at a price that will encourage widespread adoption of HDV across the industry. In keeping with our commitment to lead the HD revolution, Adobe plans to release a HDV Plug-in for Adobe® Premiere® Pro later this year. Our customers can look forward to utilizing the powerful features available in Adobe Video Collection to create stunning productions from the incredible footage that can be captured with the Sony HDR-FX1."
» Adobe Premiere Pro 1.5 (available now)
» HDV Plug-in for Adobe Premiere Pro 1.5 to be released later this year
For more information, please visit:
http://www.adobe.com/aboutadobe/pressroom/pressreleases/main.html *Currently not accessible

Apple:
"With over 300,000 users worldwide, Apple's Emmy award-winning Final Cut Pro and Final Cut Express have become the essential tools for DV, SD, HD and film editing," said Rob Schoeben, Apple's vice president of Applications Marketing. "Native HDV support in future releases of Final Cut will enable our customers to create high quality HD content with affordable HDV cameras, including Sony's much anticipated HDR-FX1 camcorder."
For more information, please visit: www.apple.com.

Avid Technology, Inc.:
"As part of our effort to offer the industry's broadest HD format support, Avid is moving forward with plans to implement native HDV FireWire capture and native MPEG editing in a range of our nonlinear editing and shared-storage solutions," said Mike Rockwell, chief technology officer at Avid Technology, Inc. "With this widespread support for HD camcorders - such as the newly announced Sony HDR-FX1 - across Avid editing and shared-storage systems, our growing base of DV customers will be able to realize significant improvements in resolution while maintaining an affordable cost structure."
For more information, please visit: www.avid.com

Canopus Corporation:
Canopus Corporation, a recognized leader in professional, realtime video editing technology, today announced native, realtime HDV non-linear editing support and compatibility with Sony's new HDV camera. Canopus' new, high-performance Canopus HQ codec for HDV editing is included with the company's complete line of professional editing solutions: EDIUS SP for HDV 1080i, HD/SD editing solution, EDIUS SD and EDIUS HD workstations. "Sony HDV cameras bring affordable high definition quality to customers and EDIUS solutions will provide the highest performance, highest quality, realtime HDV editing available today" said Hiro Yamada, founder and chairman of the board of Canopus.
For more information, please visit: http://www.canopus.com

Pinnacle Systems:
William Chien, Director of Product Management, Pinnacle Systems said, "HDV offers professionals and enthusiasts a breakthrough combination of low cost and high quality that cannot be ignored. Pinnacle is leading the way with full support of native HDV with Liquid, enabling users to edit the full, rich quality captured by today's remarkable HDV cameras such as the new 1080i camcorders offered by Sony. Working together, we have ensured a great experience for the user that takes them from capture, through editing and then out for broadcast, DVD or anywhere else that excellent images are demanded."
For more information, please visit: www.pinnaclesys.com.

Ulead Systems, Inc.:
Juliet Kuo, Vice President of Ulead Systems, Inc. said, "We were first to market with a native and affordable HDV editing solution in the spring of 2004. And we're pleased to be here again with the latest video editing technology to support Sony's new HDV consumer camcorder."
» <The Ulead HD Plug-in for MediaStudio Pro> is expected to be available for the Sony HDR-FX1 camcorder by the end of October 2004.
For more information, please visit: http://www.ulead.com/. *Currently not accessible