Tomoyuki Suzuki, Andrew House, Hiroki Totoki, Michael Lynton, and Katsumi Ihara will continue to be responsible for Devices, Game & Network Services, Mobile Communications, Pictures and Music, and Financial Services, respectively.
In terms of new appointments, Shigeki Ishizuka will be taking charge of the Imaging Products & Solutions Business, which centers on cameras for both consumer and professional use, while Ichiro Takagi will be taking charge of Home Entertainment & Sound, for which TVs, audio and video products are central to the product lineup. Considering the significant proportion of total revenues at our sales companies these products represent, Mr. Takagi will also assume responsibility for our overall consumer AV sales platform, and in the case of Home Entertainment & Sound, oversee the entire segment from end to end.
Toru Katsumoto, currently the President and Representative Director of Sony Olympus Medical Solutions Inc., will assume responsibility for our Medical Business Unit.
Masashi Imamura, who has been leading our efforts to return the TV business towards profitability, will now be placed in charge of the Manufacturing, Logistics, Procurement, Quality and Environmental Platform.
Finally, as Executive Deputy Presidents, Kenichiro Yoshida and Tomoyuki Suzuki will oversee a wide range of areas with Mr. Yoshida responsible for financial strategy and corporate planning, and with Mr. Suzuki responsible for technology. They will both be supporting me in an even greater capacity than ever before.
Together with this management team, I will proceed with making our second Mid-Range Plan a reality.
4. Vision for Sony
I believe that we have a responsibility to perpetuate the Sony spirit of "doing what has never been done before," a spirit that has been part of Sony's DNA ever since the company's founding. It imbues all facets of Sony's business without exception, from development and design to manufacturing and sales, from headquarters to the entertainment and financial service businesses. The Sony Spirit has prevailed since the company's inception, and it is strong enough to have emerged intact from the tough restructuring efforts of the last few years.
In order to continue as a pioneering company and global leading producer of innovative products and services, we must enact reforms where necessary without delay.
In the past, whenever Sony has entered a new market such as the music or insurance industry, it has brought innovation to that market, offering customers unique value that only Sony could provide.