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Permanent Exhibit
Sony Archives displays approximately 250 products representative of Sony. Wall displays, touch panel screens and videos located throughout Sony Archives outline historic episodes and the technological development of these products. Visitors can also use on-site PCs to consult historical documents and comprehensively trace the footsteps of Sony's development.


Exhibits

ORIGIN

The Founding Prospectus---regarded as the origin of the Sony spirit (The Founding Prospectus in its entirety is on display).
The golden guinea pig figurine and the related story can be found here as well.

GENRYU

Displays featuring photos and products dating back to Sony's founding.This is where it all began.

MESSAGE FROM THE FOUNDERS

A video message in which Sony founders Ibuka and Morita define Sony.

SONY CHRONICLE

View products which became generation-defining icons displayed with related historical anecdotes.

Comprehensive information on showcased products can be accessed via touch-panel displays.

BROADCASTING & PROFESSIONAL

Since its founding, Sony has continued to offer a wide range of broadcasting & professional products and a number of defining products are on display.

THEMATIC DISPLAYS

Get a feel for Sony's Monozukuri craftsmanship by viewing the definitive products of Sony's early years.

SONY BRAND

Experience what Sony connotes for people along with brand-related episodes.

VISIBLE STORAGE

"Visible Storage" is a catch phrase alluding to the numerous storage drawers displaying various products Sony has offered customers over the decades.

ARCHIVES

This area features information and publications related to Sony and its products. PCs are also available for visitors to view TV commercials, products from the past and Sony's chronology.

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