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Sony’s 3D TV

Quadruple speed driver is the key to
high-quality Full HD 3D images

Full HD 3D images deliver uncompromised picture quality

By using high-frame rate LCDs with a "frame sequential display", Sony makes it possible to watch Full HD 3D quality video on 3D compatible "BRAVIA" LCD TVs. This technology involves alternately transmitting images for the left eye and right eye to the screen. When viewed through the "active shutter glasses", the two separate images on the shutter glasses are synchronized with the onscreen image with their Full HD quality intact, and precisely transmitted to the viewer’s eyes.
The high-quality super-fine Full 3D HD images deliver unprecedented reality and presence.

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Other 3D display technologies

An alternate 3D display technology for TVs is Line-by-Line method, which uses polarizing filters to alter the direction of alternate lines of pixels on the TV, so that alternate lines of the image are displayed for the left eye and right eye respectively.
The TV is to be viewed with 3D glasses in which the polarization of the lenses is oriented for the different directions transmitted, so that the image information for each eye is only recognized by the respective eye. However, this technology reduces the native resolution of the display by half, because only half of the display information is available for each eye. As a result, it is difficult to reproduce precise clear images.

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How 3D content can be enjoyed in home systems

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Copyright 2012 Sony Corporation
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