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Updated on September 7, 2016

Reducing Greenhouse Gas Emissions

Energy Consumption per Product Reduced by 33% from the Fiscal 2008 Level

  • Greenhouse Gas Emissions from Product Use
Sony products consume electrical power while used by their owners, resulting in indirect emissions of CO2. Under the Green Management 2015 mid-term environmental targets, Sony worked to reduce annual energy consumption per product from product use by 30% from the fiscal 2008 level by fiscal 2015. The main effort toward this end was incorporating energy-saving features in a wide range of product categories. In fiscal 2015, the last year of Green Management 2015, Sony annual energy consumption per product was 33% lower than in fiscal 2008. Sony's total CO2 emissions over the entire life cycle of all products sold in fiscal 2015 were approximately 13.77 million tons, which was 6% lower than in fiscal 2014, mainly due to the decreased energy consumption of game consoles.*1 Under Green Management 2020, which started in April 2016, Sony is working to build even more energy-saving features into its products in order to achieve the new target for fiscal 2020 of reducing annual product energy consumption*2 by an average of 30% compared to the fiscal 2013 level.

*1
In theory, emissions during product use in the current fiscal year should be calculated from the total quantity of electrical power consumed by previously sold Sony products that are still in use by consumers in the current fiscal year. However, given the difficulty of determining how many previously sold Sony products are still in use by consumers of the total number of Sony products sold to date, Sony uses the total quantity of electrical power consumed while in use over the lifetime of Sony products sold in the current fiscal year as an indicator for CO2 emissions during use.
*2
Energy-using products which operate the intended main function with energy input from the main power source (the main electricity grid)

Reducing Product Power Consumption

Sony sets specific fiscal year targets to reduce product energy consumption in every product category. To achieve these targets, Sony engages in ongoing technology development to improve energy efficiency, while continually studying products for potential improvements and implementing diverse measures to reduce energy consumption. Regulations governing energy efficiency of products, such as the Energy-related Products Directive (ErP) enacted in the European Union in 2010, are enforced in countries around the world, and Sony products are ready for compliance in every country before these regulations go into effect.
Click here for Sony and the Environment, which features detailed information on environmental initiatives.
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