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Nurturing and leveraging engineering talent

(Updated on August 12, 2014)

  • A lecture at a Key Technology training course

Despite the increasing openness of technologies, as well as the acceleration of cross-border and cross-business collaboration, Sony continues to excel as a technological innovator.

Approximately 200 Sony engineers with frontline expertise in key technological fields develop curricula and textbooks for use in Key Technology training courses, aiming at enhancing the expertise of engineers. The courses also offer the opportunity to learn a leading-edge technology from a specialist outside the company and more than 10,000 employees take part in these training courses every year.

New recruits undergo general technological training organized by the Technology Training Committee, which is comprised of leading Group engineering experts. They also receive specialized training aimed at familiarizing them with technologies specific to each of Sony's businesses. This is arranged by the businesses themselves. In addition, at the behest of their supervisors or tutors, new recruits participate in theme-based training, which addresses issues that crop up in real everyday work, helping them to become familiar with how business is conducted and enhancing their ability to act efficiently.

In addition, Sony continues to undertake a variety of activities under the direction of its top engineers, aimed at ensuring its reputation for engineering excellence, as well as at advancing in-house technologies.

In fiscal year 2006, Sony introduced the special designation of Distinguished Engineer (DE) to acknowledge individual engineers who have played instrumental roles in the development of Sony's core technologies. Sony has also established the "DE Community," which enables engineers to participate in free discussions with other engineers from the same technological background from across the organization. DE Community activities are founded on "Three Values": to upgrade Sony's technological level, to achieve "One Sony "from a technological perspective across organizations and to foster next generation of engineers.

To date, Sony has designated a cumulative total of 250 individuals as DEs. Each year, the DE Communities hold DE Sessions, in which DEs promote technological exchange by sharing recent technological information from both within and outside the Sony Group and seek to elucidate important technological developments in the spotlight. DE Seminars, held regularly by DEs, and DE Workshops, which bring together engineers from around the world to debate key issues, also play a role in Sony's efforts to cultivate human resources over the medium to long term. The DE Technological Declaration, which pertains to medium- to long-term technological developments, is also reflected in R&D plans, thus playing an important role in advancing Sony technologies.

In fiscal year 2003, Sony established the Sony MVP award, which honors individual employees who have applied specialized technology and knowledge to create new value for Sony and is designed to help motivate engineers to pursue greater challenges and achievements, thereby creating a corporate culture that emphasizes the creation of value. In fiscal year 2013, nine Sony employees from around the world were certified as MVPs, bringing the cumulative total certified to date to 245.

Each Sony Group company has also established unique systems for recognizing leading engineering talent. In addition to acknowledging the outstanding achievements of these individuals, such systems support efforts to effectively deploy valuable human resources worldwide.

  • Scope of Activities of Sony Distinguished Engineers

  • Sony MVP logo

Unique Systems for Engineers in the Sony Group in Each Country and Region
Equipment Engineer System Established as part of an effort to fortify production technologies, this system recognizes equipment engineers at Sony Semiconductor Corporation. The aim is to encourage equipment engineers to refine their skills through continued participation in training programs and to acquire practical capabilities and specialized expertise on a par with equipment manufacturers.
Engineering Specialist System By clarifying career paths for engineers, this system plays an important role in fostering and increasing the motivation of engineers, as well as facilitates the sharing of key talent among Sony EMCS Corporation sites in China, thus helping to maximize human resources. To have standardized, specialized positions, official designations and selection/dismissal procedures, from April 2013, Sony EMCS sites in China began gradually introducing the system.
Award System In China and Asia Pacific (Thailand and India), Sony has introduced an award system to recognize the achievements of engineers.

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