Sony continues to undertake a wide variety of social contribution activities based on the Sony Group's social contribution policy, which is to undertake activities in fields where it is best able to do so to help address the needs of the communities in which Sony operates. In the phrase "For the Next Generation" to describe its CSR activities, Sony strives to have a positive impact through these activities by leveraging its products, business activities and employees, independently and in partnership with various organizations.
In Sony's Founding Prospectus, one of its founders, Masaru Ibuka, set as a primary goal "the promotion of education in science among the general public."
Sony contributes in a manner that capitalizes on its unique capabilities with the Sony Group's social contribution policy.
In addition to the science education for children, as a global company, Sony is keenly aware of the importance of the MDGs and implements a diverse array of activities around the world, not only where it operates but also elsewhere, aimed at contributing to the achievement of these goals.
In fiscal year 2010, the Sony Group spent approximately 4.6 billion yen on social contribution activities.
To promote employee participation, Sony Corporation has in-house volunteer programs and employee volunteer support system.
Information on Exhibitions, Foundations and Related Activities.
