Top of pageSkip to main body

make.believe Special site

Global


Corporate Social Responsibility
Special Project
CSR Special Project

SSPA(China)2008

Site Map

Special Project > Project List > SSPA(China)2008

Back to Index

Page;
Prev.
Next
Day 3 July 23rd

Monozukuri (Production Creation) Day, Workshops on Sony’s contactless IC card technology “FeliCa” and CD player assembly

1. Taking public transportation with Japanese students using the “FeliCa” technology
2. Workshop on “FeliCa”

Meeting Japanese high school students for the first time.
Attending lecture on the contactless IC card technology “FeliCa” developed by Sony. Students held a discussion on “How can it be applied to make our lives convenient?”

Students moved to Odaiba and experienced paying with electronic money “Edy” that uses the “FeliCa” technology.

1. Taking public transportation with Japanese students using the “FeliCa” technology
2. Workshop on “FeliCa”


“FeliCa” is a registered trademark of Sony Corporation
3. CD player assembly workshop

Then, a workshop on assembling a CD player was held at Mediage, a Sony’s entertainment facility. A unique and original CD player was produced by using unusual parts like wooden sticks, cardboard, screws, adhesive tape, scissors and felt-tip pens. Applause arose after the students successfully produced a sound.
After the workshop, the students visited the “Sony ExploraScience”, a science museum.

3. CD player assembly workshop

 
Day4 July 24th

Contemporary Culture Day, Experiencing world-class “anime” creation

1. Experiencing anime production at A-1 Pictures

A visit to the Ghibli Museum (an anime museum) in Mitaka. The students then visited an animation production studio called “A-1 Pictures”, a part of the Sony Music Entertainment (Japan) Inc. group, that produces “PERSONA-trinity soul”, “Tetsuwan Birdy DECODE”, and “Big Windup!” to learn how anime is created.
1. Experiencing anime production at A-1 Pictures

 
Day 5 July 25th

Traditional Culture Day, Intercultural communication with Japanese high school students

1. Experiencing a Japanese tea ceremony

Students from both countries gave presentations on their culture at the host school, Kanto International Senior High School. Chinese students played traditional instruments and performed a dance. Japanese students provided demonstrations on kendo, tea ceremony, calligraphy, kimono-wearing and an introduction to the Japanese language.
There were many moving scenes when the students hugged each other with tears in their eyes and exchanged contact information with promises of future correspondence.

1. Experiencing a Japanese tea ceremony

 
Page;
Prev.
Next

Back to Index

For The Next Generation

Top

End of main body
Copyright 2012 Sony Corporation
End of pageReturn to top of page