

Smooth flowing curved lines were used to avoiding corners and straight lines, to create a shape that seems to gently wrap around the music that emanates from within. With the side band kept in the center and sandwiched between the upper and lower parts, there are no joints, and the design is very pleasing when viewed from any angle.
The use of the acrylic and deposited mirror invokes a sense of transparency to the body, and together with the light of the organic EL display, impart an illuminating presence.

The characteristics of aluminum have been well utilized to create a thin body. To enhance the high-quality feel, a hairline textural finish was applied to create a simple and functional design that can satisfy discerning tastes.

The use of simple lines that flow from the large diameter lens diagonally toward the electric viewfinder (EVF) has produced a natural grip.
Frequently used functions are assigned as individual buttons on the body, while more specialized switches have been functionally located. Because this camcorder is designed to offer stability despite its compact size, the user can operate it comfortably and film for long periods without fatigue.

The main unit is crafted from a curved plate, free of joints, yielding a smooth line from the top to the front panel. The front panel features an angled surface to skillfully conceal infrequently used operating buttons and make the panel display easier to read.
Frequently used buttons are concentrated on the front upper-right side for easy access.
The woofer and speakers have been designed to convey a sharp and integrated image.

A frame structure was introduced to realize a substantially lighter weight. Broadening the headband distributed the pressure around the head, resulting in an ideal fit. This high-end model incorporates high sound quality technology, in the pursuit of the ultimate headphone with ideal comfort.

The“rising design” concept is a result of the almost seamless line that ascends from the keyboard to the monitor.
A cover conceals the rear connectors so as to make the unit look beautiful, even from the rear.
The tilt angle can be easily adjusted with one hand, facilitating easy viewing.

The entire casing is covered by netting and features an oval design that evokes music radiating outward. The sound field is wider than that in conventional audio equipment. Because of its pleasing aesthetics as seen from all directions, it matches any room environment.

Envisioning music as liquid in a bottle, the image of a glass perfume bottle was developed. A two-layered structure for the mechanical part was adopted to impart a sense of transparency to the design. With its sleek rounded form and seven color variations to choose from, the user will find the Network WALKMAN both comfortable and fun to wear.

The speaker stands are crafted of glass and evoke a sense of quality and transparency. Adjusting the angle of the stand frame has made the 6-mm-thick glass look 3-cm thick.
Making the most of the newly developed slim speaker units, this speaker system achieves both beautiful aesthetics and functionality.

Breaking away from the traditional PC monitor design of “a monitor, stand and base,” a unified design line that ascends almost seamlessly from the keyboard to the monitor has been incorporated.The unit is supported at three points, which has improved stability and has adopted a mechanism that enables the tilt angle to be adjusted with only one hand.

This model was realized with a more casual and user-friendly PC design, to be used freely throughout the home. For a model that emphasizes music enjoyment, its speakers fully convey the intended sound image.The VGC-M53 emphasizes music enjoyment but can also to be enjoyed when not being used as a PC. The SoundFlow application starts up automatically when the keyboard is folded away, and a music player interface, clock, calendar, in addition to other functions are displayed on the screen portion not hidden by the keyboard.


Thin and lightweight, this model’s top cover incorporates multi-layer carbon fiber. This simple and compact look, with advanced functions concentrated together, contribute to creating a fresh new design that people will want to keep close at hand.

The round form matches the projector’s movement when it is turned on and allows better hand-fit. A “cool stationary” concept has been realized in the aluminum hairline finish that conveys luxury and solidity.

The structure allows alignment of the light source, lens, and screen to ensure a clear, distortion-free video image. The gently sloping surfaces that extend from the centerline to the frame edges have resulted in a unique hexagonal form, when viewed from above or from the front, which conveys its high resolution feel.

Vertical, horizontal, always on top! Good looks with attitude. Vertical — it’s a phone. Flip the K750i over to horizontal, and it’s a camera. Dual front. Feel the balance, experience the ease-of-use. The K750i — power imaging stylishly packaged. Digital still camera interface: If you’re into photography, you’ll probably recognise the camera menus and interface from Sony digital still cameras. Just slide the active lens cover open to change from the phone to the digital still camera interface. Illumination: The light guidance function indicates which features are currently available for use. Slide the active lens cover open, and the camera button lights up. And check out the light effect when starting up or shutting down your K750i — synchronised, smooth, cool.

Small, light and easy. — Easy to carry. Pleasing to hold. The Z520i is a clamshell mobile phone with character. When the phone’s open, the keys are clear and well spaced to make text input easy, and the 65,536-colour screen gives clarity and crispness to images, video and other content. Match your mood. — The Z520i Style-Up™ covers represent interchangeable front and back covers that were carefully designed to express your style and taste. They come in several different colours, and the surfaces range from a sandy feel to a smooth tactile experience.

Communicate on the move. — The HBH-608 Bluetooth™ headset from Sony Ericsson lets you handle calls easily without getting your phone out. Whether you’re walking through town, driving in your car or just hanging out at a coffee shop, the HBH-608 lets you communicate with ease and style. Designed for an active life. — The innovative pen-like shape of this Bluetooth™ headset makes it stylish and at the same time extremely light. Ergonomic rubber parts and the lightness of the Akono™ Headset HBH-608 make it a breeze to wear. Sound quality and long-lasting battery. — Ultra-slim and ultra-light — yet the HBH-608 has the same great sound quality as other Sony Ericsson Bluetooth™ headsets. It enjoys a full 270 hours of standby time or 10 hours of talk time.