[ October 2009 ]
Owing to the extruded aluminum frame, which doubles as both chassis and housing, the ZX1 is the world’s lightest 40V-format LCD TV at 12.2 kg. By thinning the edges to an acute angle (9.9mm at its thinnest point) the designer has created an exquisitely light look suggestive of a piece of paper floating in mid-air. Its wireless functionality provides flexibility when placing the TV in any interior.
The product’s minimalist design has been perfected to minute detail: sleek back panel, discretely hidden wires and connectors, and the arm of the stand. This is a truly inspiring design evocative of new lifestyles built around the TV.
Easily carried in your hand or pocket, this compact stylish laptop is equipped with a full range of functions, enabling mobile computing anytime and anywhere. Contrary to being simply a miniature version of a usual notebook PC, the Vaio P series features a unique shallow-depth dimension that fits on a narrow café table. Ingeniously styled with sleek lines and round corners the P series is designed to easily slip into bags or pockets, increasing portability. The smooth flat surfaces devoid of screw holes or covers, evokes a beautiful appearance from any angle.
The VAIO T series is the world’s thinnest and lightest* B5 notebook PC with a Blu-ray Disk optical drive. This high-performance and stylish PC offers a smart lifestyle experience in which users can enjoy viewing and editing full-spec HDTV content anytime and anywhere. The sleek and integrated body, which fits comfortably in your hand, was achieved through intense efforts to efficiently configure parts to reduce seams where possible. This design also improved the body’s rigidity. A metallic frame was worked into the sides to achieve a tough-looking exterior, reflecting the product’s high specifications.
The VAIO R personal computer comes with a large 25.5-inch 1920 x 1200 LCD screen providing 96% coverage of Adobe RGB color space and offering total color management. This flagship model boasts the highest performance in the VAIO lineup, and provides the ultimate in functionality and the latest technology for editing high-resolution images and video. With all this performance packed into an all-in-one look, this desktop PC achieves both high performance and a stylish aesthetic. The design, while securing extensive media access and cable connectivity, makes the most of its single-unit styling to offer smart usability. The simple design around the screen enables the user to concentrate on being creative with graphics, video editing and more, and the back-side design features a strong, robust image with an aluminum frame and heat release block, expressive of the high performance delivered by this very special machine.
The DSC-G3 digital camera has wireless internet connectivity for ease of uploading to popular photo-sharing sites. The sliding lens cover doubles as the grip to allow the camera to be held securely, a capacity often lacking in compact cameras. The lens cover is designed as the entire front panel, sliding across the camera body to achieve seamless unity. The edge around the unit has been raised for two reasons: to position the wireless communication antenna on top, where there is no interference from the metal parts, and to minimize the slide stroke required to prevent obstruction in the field of view by slanting the cover’s edges.
This Cyber-shot digital camera is equipped with a newly-developed lens featuring a built-in hand shake correction mechanism, successfully resolving the challenge of including an optical hand shake compensation function in such a thin camera. While achieving extraordinary slimness, this product introduced the "metal plate" concept to create the ideal shape of the ultimate compact digital still camera. The design purposefully avoids decoration to create a "plate-like" appearance. By doing so, the design greatly enhances the impression of thinness, which is the most important feature of the T Series.
This is the flagship model in Sony's "Alpha" series of digital SLRs designed for high-end camera enthusiasts. The "Alpha" mount — the unifying design theme for the "Alpha" series — is boldly integrated with the pentaprism which balances with the body, creating an iconic design. The grip is a well-considered ergonomic design. A light, yet strong, magnesium alloy is used for the front, back, and top of the shell to reduce the total body weight to 850 gram. The VG-C90AM model allows those who prefer to shoot vertically to enjoy the same superior hold they have when taking a horizontal shot.
Conceptualized as entry-level models in the Alpha Series of digital SRL cameras, the Alpha 230/330/380 are approximately 15% lighter than their predecessors and offer new features such as graphical “shooting information” displays and help-guide functions. The power supply and operational items have been reworked to achieve a refined, intuitive layout with fewer buttons making it, operationally, an easy step-up from compact cameras for SLR beginners. The design has a simple, modern appearance both soft and elegant, with an oval-shaped top and dual-tone body scheme. The alternative colour choice of brown coordinates well with the black lenses.
Designed exclusively for use with the Alpha Series of digital SLR cameras, this flash is equipped with Quick Shift Bounce, the industry’s first rotating design convenient for bounceflash. By adopting a unique rotating design for the moveable head, the lighting position can be quickly adjusted for both vertical and horizontal shots, ensuring that no photo opportunities will be missed. Plenty of flexibility in positioning of the light-emitting unit enables precise adjustment of shadow direction and length, setting free the creativity of users. While meeting the photographic needs of professionals and advanced amateurs, this flash is also easy for beginners to use.
These inner ear headphones offer both high sound quality and a superior ear fit through the adoption of a closed type “vertical in the ear” format, along with a newly developed 13.5 mm driver unit. The housing is rendered in finely machined aluminum, realizing crystal clear mids and highs, as well as a smooth response in the lower register. Thanks to the multi-layer diaphragm and precise manual sound adjustment, the headphones offer high fidelity playback and ideal acoustics. Meanwhile, the headphones can be worn comfortably for long periods of time thanks to the use of hybrid earpieces made of silicon, and the compact size realized by integrating the casing with the drive unit. The carrying case is made from genuine leather.
This Blu-ray Disc Recorder is equipped with a wide range of recording functions to ensure that users do not miss their TV programs. In addition, with new compatibility with the Actvila video service, users can rent or purchase HD movies and dramas from the comfort of their homes. Recorded programs can be downloaded with the touch of a button to devices such as the Sony Walkman and PSP®. The recorder is also equipped with a Home Server Function, which enables users to enjoy recorded programs in different rooms of the house. The simplicity of design, which features a luminous edge, conveys the new possibilities of the Blu-ray Disc Recorder connecting to the outside world and obtaining knowledge, going far beyond the usual HD recording device.
In this top-end model of the S-Frame series the focal point is, as always, the screen projected photo. Great care was taken to create a reserved, refined structure, while paying equal attention to the presence of the frame itself. The half-mirror processing glass panel on the front of the frame sharply reduces any glare and improves the general texture with its smooth surface. Tapering lines from the back to the frame edge give the impression of a thinner body and lightness. A slot cover is also incorporated to prevent dust from collecting when resting upright while a magnet holds the stand to the back of the frame for wall-mounting.
This is the core standard model for the HDV camcorder lineup for commercial use. It is the first camcorder to be equipped with a G Lens from the Alpha Series of SLR cameras, boasting superior optical features. By using three aspherical lenses and two special low-dispersion glass lenses, a wide angle of view equivalent to a 29.5 mm lens on a 35-mm format camera and a 20X optical zoom have been realized. With the three Exmor CMOS image sensors for high-speed filming, the camcorder shoots video with minimal noise and substantial color reproduction even in dimly lit situations. Descended from the high-end HVR-Z7 model, it features hybrid recording that supports both common media formats: tape and CompactFlash memory card. Care was taken to balance the weight, with a specially engineered grip and so on, enabling users to hold the camcorder comfortably for long periods of time. All these efforts result in a high quality design that can be used with confidence.
<BRAVIA> Postcard is a service for sending photo messages from mobile phones to Bravia TVs. Messages and photos sent from compatible mobile phones can be delivered to the TVs of family and friends as postcards featuring fun designs. There are over 30 postcard designs available, for different seasons and occasions. The sender can just leave it to the service to create a postcard that matches the season of the photograph used, or a keyword such as “school entrance ceremony” or “birthday” included in the message. After enjoying the postcard, the receiver can choose from a selection of prepared replies. The reply message is then sent as an email to the mobile phone of the postcard sender.
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